Valeria Vismara
UX / UI Designer Web designer Developer Artist
I design, code build brands fix what I broke turn coffee into websites draw when no one's looking Google error messages like a pro and somehow, make it look good — no magic, just skill (and coffee).
I’m a product designer with a passion for creating digital experiences that work. My background includes a Master’s Degree in IT Product Design from the University of Southern Denmark and hands-on experience with global companies like LEGO.
I focus on human-centered design, combining creativity and strategy to build intuitive, accessible, and meaningful digital solutions. Whether it’s a website, an app, or a brand identity, my goal is to make digital products that truly serve people and business needs.
Valeria Vismara
Biography
Born
1988, Milan Italy
Lives in: Milan Italy
Education
BA in digital concept development, Denmark
MSc in IT product design, Denmark
2019
Co-Founder, Visnovo Srl, Italy
- Web and UX design and development of modern, responsive websites
2018
UX mobile & portal, Lego group, Denmark
- Redesign and migration of the existing intranet to SharePoint online
2015
Purchaser and Infor L/N account, Tesi Aps, Denmark
- Purchase offers and negotiation with suppliers. Key Account Manager for the enterprise resource planning (ERP) system Infor L/N
2014
UX / UI designinternship, DigitasLBi Italy
- UX Analyst for leading Italian brands (Barilla, Lavazza, Europ Assistance) focusing on content analysis, IA, and wireframing.
Valeria Vismara
Skills & Software
- UX & Prototyping: Figma • InVision • Axure
- Graphic design: Illustrator • Photoshop & Affinity Photo • Designer • Publisher & Canva
- WordPress & Woocommerce
- Web editors: Elementor • Oxygen • Framer • Webflow • WP Bakery
- Coding: HTML • CSS • basic Php
- Research & Analytics: Clarity • Hotjar • Google Search Console • GA4 • Ubersuggest
Valeria Vismara
Portfolio
Enoteca50 – Boutique Wine Bar Website
UX/UI Design · Branding · Custom WordPress Development
Created a warm, immersive design that reflects the atmosphere of the wine bar
Used elegant typography and earthy tones to elevate the brand personality
Kaira Engineering – MedTech Website
UX/UI Design · Web design · Custom WordPress Development
Sleek, Apple-inspired layout with strong visual hierarchy
Tailored to reflect the company’s values: precision and innovation
FG Rent Auto – Car Rental Website
UX/UI Design · WooCommerce Integration · Development
Built a custom WooCommerce site
UX tailored for fast booking, quote requests, and product comparison
Rick K. Fotografie – Logo Design
Logo Design · Brand Guidelines · Visual Systems
Developed custom logos aligned with the owner’s brand voice and audience
Delivered scalable vector formats, typography, and color specs